What great leaders never leave to chance

Edward Mady reveals how empathy and consistency create loyalty that lasts.

What great leaders never leave to chance
(Image courtesy Edward Mady)

Few leaders in hospitality balance operational excellence with genuine humanity like Edward Mady.

After decades of stewarding icons including The Beverly Hills Hotel, Hotel Bel-Air and major Ritz-Carlton properties, and being named 2017 Hotelier of the World by HOTELS magazine, he now mentors a new generation of hoteliers, bringing leadership guidance to luxury properties worldwide.

Mady's philosophy is based on his new Amazon best-seller, “Honing the Human Edge,” a humanistic leadership book that champions coaching, caring and accountability as key drivers for hotel leaders. Here, he shares his foundation for unscripted, brand-independent guest service and why he says hotels have to grow narrower to grow larger.

—Interview by Jennifer Glatt, edited by Lesley McKenzie


What defines your leadership philosophy, and how do you see the role of a GM?

Leading a hotel takes place within a constantly changing environment of intertwined people, events, crises and challenges. This whirlwind is at the heart of the beast of a job we call "hotel GM," and I therefore believe that every hotel leader deserves to be called a "wartime CEO."

When I consult with any hotel leader, I always bear in mind the urgencies of the 24/7 hotel battlefield that he or she probably occupies on a daily basis…I don't mean this as a negative, but as a reality that underpins the existence of hospitality GMs and property owners everywhere.

When it comes to a leadership philosophy, the "human edge" in my method rests on five key pillars: Customer, Culture, Leadership, Strategy and Team. These are the anchors of any well-run hotel.

Together, they give leaders a clear, human way to assess every part of the business. It's a five-part model built for navigating challenge and change—helping hotel teams zoom out, take stock and rebuild momentum with heart, clarity and direction. Culture, strategy, teamwork and customer focus…help individuals and teams align, unlock potential and lead with clarity.

When these elements are in sync, they refine both the person and the property, shaping leadership that's sharp, responsive and competitive.

You've led some of the world’s most storied hotels, all with deep legacy and brand infrastructure. What is one leadership mindset or process you adapted when moving from big brands to coaching that independent hoteliers should take to heart?

The paradox is this: freedom needs fences.

Big brand hotels taught me structure. Independent hotels taught me creativity and resourcefulness—but in a boutique hotel, those traits may not always be wrapped up in a perfectly curated "brand standards" package.

What I try to offer is a bridge between the two, showing teams how to standardize the exceptional parameters of an independent hospitality business in ways that still protect clarity and invite accountability. In other words, independents need to codify the guest moments they can't afford to leave to chance—the greetings, recoveries and farewells—while still empowering staff to surprise and delight by using their own ingenuity and local property uniqueness.

If you remember one thing: be famously reliable so you can be memorably kind. That’s where loyalty lives. That’s the human edge—sharp, soft and always evolving.

What's your advice for aligning strategy with core identity when every new opportunity risks diluting a brand's essence?

This may sound counterintuitive, but I've learned that you have to grow narrower to grow larger. Boutique hotels often chase opportunities that feel exciting in the short term, but not everything that's shiny is going to strengthen your core. To work out the important opportunities, we use a two-door test for an independent property:

• Does this deepen your 'onlyness' (the one thing no one else can replicate)?
• Will it strengthen your business fundamentals within, say, 90 days?

If the answer's no, it's a no…for now, at least. If you say "yes" to everything, you eventually will stand for nothing. Using consistently tracked metrics to assess these growth opportunities will help.

Recent metrics that have become essential for successful hotels can help us discover not just what our guests are saying, but also what they are not saying. What customers are not saying to you as a leader is a tremendous piece of intelligence to have. For owners and operators, this isn't a nice-to-have. It's a competitive advantage. Metrics make your empathy visible, and visibility is what allows care to scale.

Anything else you'd like to share?

In this business, we don't sell rooms, we create moments that matter. Every great hotelier I've worked with has had one thing in common: a devotion to people. Not just guests, but teams. Culture. Clarity. Connection. When those things align, everything else falls into place. What I'm trying to say is that the human edge isn’t soft. It's sharp. Sharpened by values, by strategy, by care. That's how we lead with honor. That's how we win with heart.

This interview has been edited for brevity.


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Mint Pillow is curated and written by Jennifer Glatt and edited by Lesley McKenzie.