‘In a flat market, precision beats presence’
President Norma Berry on how Veridian helps independents shift spend in real time
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Q&A
‘In a flat market, precision beats presence’
President Norma Berry on how Veridian helps independents shift spend in real time
Why independent hotels might save hospitality
The art of natural hotel photography
‘A mismatched partnership can dilute a hotel's brand identity’
'Make the direct channel as attractive and frictionless as possible'
‘Tech is elevating the importance of hiring agile, adaptable thinkers’
‘We're giving independent hotels a technological superpower’
Exclusive
‘In a flat market, precision beats presence’
President Norma Berry on how Veridian helps independents shift spend in real time
The art of natural hotel photography
‘A mismatched partnership can dilute a hotel's brand identity’
'Make the direct channel as attractive and frictionless as possible'
‘Tech is elevating the importance of hiring agile, adaptable thinkers’
‘Too often, the non-alc offering feels like an afterthought—or worse, an obligation’
