32 square feet never looked so good
Numbers with soul, networks that work, career sites that don’t scare talent—this week, we’ve got a trifecta of tips.
Mint Pillow
‘In a flat market, precision beats presence’
President Norma Berry on how Veridian helps independents shift spend in real time
🤳From scrolls to stays
Plus: A coastal classic brings its luxury to the mountains
🧳 Biz travel’s back
Plus: Meet the new wave of women redefining independent hotels
Why independent hotels might save hospitality
Staypineapple Hotels' Dina Belon on authenticity, community and the future of boutique hotels
The art of natural hotel photography
Angela Treimer shares how thoughtful visual storytelling can elevate a brand and bring a property’s personality to life.
Tiny tweaks, huge wins
Plus: The power of a quiet hello | From bordello to boutique